Year: 2020

Visualize for a moment… your CD / DVD duplication business is doing well, production has increased, customers are placing steady stream of orders for publishing multiple copies of CDs and DVDs. In fact, they also want you to print colorful, high quality labels on CDs and DVDs.

How do you go about it? Do you print them one by one? Or do you batch process few CDs / DVDs at a time? These options are no longer feasible as they consume a lot of time and effort. Productivity and unit cost are also at a premium since cost per disc won’t make business sense.

At this juncture that you need to re-evaluate your CD / DVD duplication and printing solutions, XLNT Idea is one of the leading companies in the market providing CD / DVD Publishers and Printers. Its range caters to small, medium and large companies. It distinguishes its products by leveraging latest technology and offering attractive pricing prepositions.

Its Nexis product line is popular with clients and includes DVD / CD Publishers and Printers. Both publishers and printers can publish and print onto multiple media simultaneously. The DVD / CD Publishing range comprises Nexis Pro 100 DVD RM with Integrated PC, Nexis Pro 100 DVD, Nexis Plus 100 and Nexis Pro BlackJack DVD. On the other hand, The DVD / CD Printers range includes Nexis Pro 100 Auto Printer, Nexis Pro BlackJack AP and Xi440 CD/DVD Printer BLK. These products are priced competitively and suit different budgets.

If you are printing labels for clients, then you want the best of the best. The Nexis line of CD / DVD Printers are quite suitable for your business needs. In fact, these printers support 6-color photo quality as opposed to 4-color photo quality provided by competitors. Moreover, they are designed for high color cartridges whereas the market usually provides just 1 CMY (Cyan, Magenta, Yellow) and 1 K (Black). They can also print business Cards.

Now take a look at the Nexis line of CD / DVD Publishers that are fitted with independent robotic arms [also available on printers] whereas competitors normally depend on drives on belt. The robotic arm makes the process faster and efficient. Interestingly, there are also hybrid products in the Nexis range that can publish and print CDs and DVDs simultaneously. These publishers also come with in-built ripping unique to XLNT Idea. Therefore, separate software is not required.

XLNT Idea’s products are also more robust and last longer despite heavy workloads. XLNT Idea offers free technical support and network access. If you have done your homework, you will observe that competitors charge for these features.

In summary, evaluate your business needs thoroughly. Survey the market keeping in mind the outstanding products already discussed here. And of course, buy the product(s) that are a good fit for you business at economic pricing.

There are many reasons to self-publish your written work. At one time, self-publishing was considered “vanity press” and elicited little respect. That attitude has changed as many successful writers have self-published and many self-published books have become best-sellers.

There are many types of self-publishing. If you do it completely on your own, you will need an ISBN number and bar code. There are many places on-line where you can download the forms for those. You also must have your book registered in the book indexes. One place to do this is Ingram Books. Once you are listed in the indexes, you will automatically be on Amazon and on Barnes and Noble and the other on-line stores, and brick and mortar stores will be able to order your book.

Many people want to self-publish as a platform for being picked up by a major publisher. This is quite possible, Legally Blonde was such a book. To do this, you must get good sales and good reviews. If you can show good sales, they will at least talk to you.

If you go with one of the Print-On-Demand houses, such as AuthorHouse (there are many others) they will take care of the ISBN, bar code, printing (usually through Lightning Source – a print-on-demand printer) and listing in Ingram so all the indexes know your book is there. Again, if you can generate a lot of sales, and good reviews, you can then approach a major publishing house.

If you don not use a print-in-demand house, you must consider the logistics of warehousing your printed books and delivering them to the end buyer. This can be expensive and cumbersome.

Whether you are self-publishing, doing Print-On-Demand or being picked up by a major publisher, actually, the publicity and promotion of your book is your responsibility, so it is a very good idea to learn how to get copies to reviewers, etc. On-line social media is also a good way to promote a book, but you should not rely on that exclusively, as it has its limits.

Some things to consider when you self-publish:

1. What kind of paper will the book be published on? It should be acid free or your books will disintegrate fairly quickly. (If you use Lightning Source, they use acid free paper.)
2. What kind of binding will the book have? Some use inferior glue, etc. and the books will fall apart. (Again, if you use Lightning Source, they have superior quality binding.)
3. If you use a Print-On-Demand house, do they provide the ISBN number, which is the number used to sell the book? If not, it can be a cumbersome and expensive process to get one and you will need it to sell the book in book stores.
4. Do they list your title at all the on-line book stores and in brick and mortar indexes? (Many POD houses use Ingram Book Group as part of the service.)

These are just a few of the things to consider when deciding to self-publish your book. It can be a very rewarding process, however.